Organizations have spent years investing in Human Capital Management (HCM) technology to automate processes, improve HR compliance and support employees. Yet many continue to struggle with extracting meaningful value from those investments. The recent 3Sixty Insights Benchmark Report, Why half of businesses want to […]
In this episode of #HRTechChat, Dylan Teggart (Principal Analyst, 3Sixty Insights) is joined by Rick Torrence—Chief Sales Officer at PrismHR with over 35 years of experience across the payroll and HCM industry for a conversation about what happens once AI […]
The technology being developed by software vendors today is remarkable. AI, automation, analytics, and increasingly sophisticated platforms are creating capabilities that would have seemed unrealistic only a few years ago, and vendors are understandably putting significant emphasis on demonstrating what […]
Upcoming Events HR Technology Conference & Exposition | October 20 – 22, 2026 Join the 3Sixty Insights team as they attend the upcoming HR Technology Conference & Exposition | October 20 – 22, 2026 at the Mandalay Bay in Las […]
A System Under Increasing Pressure Something is quietly breaking inside organizations, and most leadership teams recognize it, even if they can’t name it precisely. Across industries, organizations are grappling with growing managerial complexity as flatter structures, expanding spans of control, […]
The introduction of generative AI has changed the way we communicate in ways that are difficult to measure and perhaps even harder to understand. Alongside that transformation has come an enormous ecosystem of tools designed to make writing and creating […]
A new offering designed to help organizations scale expert marketing content without increasing headcount. Organizations today are being asked to create more content than ever before. From thought leadership and demand generation to SEO, AEO (Answer Engine Optimization), GEO (Generative […]
July was an incredibly productive month for the team at 3Sixty Insights, and before we highlight some of our recent research publications, we wanted to share a few company updates. Welcoming Robert Mattson to the Research Team In July, we […]
Industry veteran brings decades of experience helping software providers create compelling messaging that differentiates their solutions, builds demand, and accelerates revenue growth. 3Sixty Insights is pleased to welcome Robert Mattson to its analyst team, strengthening the firm’s ability to help […]
In August 2025, MIT issued the bold claim that 95% of AI pilots are failing. In a report called The GenAI Divide: State of AI in Business 2025 by MIT’s Project NANDA, they observed that organizational learning gaps were causing […]
In this episode of #HRTechChat, Nicole Roberts (Senior Analyst & Advisor, 3Sixty Insights) is joined by Robert Mattson—technologist, marketing leader, communications coach, author, and the newest member of the 3Sixty Insights analyst team—for a wide-ranging conversation about the experiences shaping […]
Frontline work has typically run on thin, disconnected infrastructure. A bulletin board in the breakroom, a coffee-stained notice on the lunch table, a paycheck stub, or a supervisor’s memory. Recent conversations with Gaby Contreras, Jaclyn Aiken, Dan Wolman, and Greg […]
HR technology alone isn’t enough. New research from 3Sixty Insights reveals why organizations continue to struggle with HR technology adoption, customer support, and compliance—and why nearly half are willing to pay more for better service. Based on a survey of […]
Recent Research: Case Study Vignette: Two Days to Two Hours – How Italian Fiesta Pizzeria Used the Insperity HRCore™ Solution to End Its Payroll Struggles Italian Fiesta Pizzeria, a fourth-generation family business operating five locations and employing 160 workers, transformed […]
After spending more than two decades in enterprise software and sitting through hundreds of product demonstrations as both a sales executive and now an industry analyst, I’ve become convinced that one of the most overlooked reasons vendors lose competitive deals […]
This infographic case study highlights a broader lesson for small business owner-operators: the value of HR technology is determined less by feature depth and more by the quality and accessibility of human support. It follows Conor Schmidt, owner of a […]
The Fragmented Reality of GTM Systems A revenue leader reviews a target account before a quarterly planning meeting. The CRM shows a healthy opportunity. Marketing data suggests rising engagement. Intent signals show research into competitors. A hiring alert shows a […]
Artificial intelligence has become the defining narrative across enterprise software. Nearly every briefing, product announcement, and marketing campaign now emphasizes AI capabilities, agents, automation, and the technological advances taking place behind the scenes. From an innovation standpoint, the excitement is […]
The Feature Pitch Is Not Enough B2B SaaS companies have spent years explaining what their products do. That worked reasonably well when the product was a system of record, workflow tool, or analytics layer. AI changes the sales conversation because […]
The Product Is Not the Raw Material One of the more useful ways to understand AI in B2B software is to stop thinking about it as a feature for a moment. AI is starting to behave more like a productive […]