The buying cycle for enterprise software and technology shouldn’t be a power struggle between departments. 3Sixty Insights is a research, advisory, and consulting firm providing deep understanding of how to bridge the gap in perception and priorities between stakeholders. Through our research, we unearth strategic approaches for streamlining the decision-making process, successfully managing solutions, and maximizing value from business software and technology investments.
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Recent Publications
- The Hamster Wheel of Reorganization: Why Solution Providers Are Struggling to Win
- Anatomy of a Decision: When Marketing Owns the Pipeline – How Fuel50 Rebuilt Its Go-to-Market Operating Model
- The Growing Gap Between Vendor Messaging and Organizational Reality
- PrismHR Live 2026 | June 14 – 16th, 2026
- Solution Spotlight: From Responses to Resolution – Intercom’s Shift to Fin, Its AI Customer System