Market Alert: Ceridian Displays Future-of-Work Savvy with Acquisition of Artificial Intelligence Startup Ideal

Ceridian - Ideal Acquisition - Market AlertWhat Happened

In late April, Ceridian announced that it would be acquiring Ideal. The “talent intelligence software” that Ideal created draws on artificial intelligence–derived insights into the workforce. With these insights, employers become more effective in cultivating and attracting talent.


For years, Ceridian has displayed a keen understanding of where to focus next, and when. When the industry needed a strong voice for straightforward HCM technology, Ceridian acquired Dayforce and became an effective mantle-bearer for the idea that you should consolidate data sets into one and employ just one application to handle as much of HCM as possible. The goal then was to improve the efficiency of HCM. The goal now, with the acquisition of Ideal, is to prepare for the future of work.

The addition of Ideal is, furthermore, in keeping with the steady hand of Ossip’s methodical, visionary leadership as Ceridian’s chairman and chief executive officer. In Dayforce HCM, the company first built an end-to-end suite in-house, organically. Pursuing an ability to provide breadth internationally in HCM and in global payroll, on-demand pay, and more, Ceridian then strengthened its core competencies further through acquisitions, partnerships, and homegrown innovation. Most recently, for example, Ceridian deepened its reach into APJ by acquiring Ascender in March 2021. The next logical step for the vendor is to dive deeply into AI.

Download the full 3Sixty Insights Market Alert: 3Sixty Insights – Market Alert- Ceridian Displays Future-of-Work

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