Robert has worked in and with the HR technology and enterprise software communities for over 30 years as a marketing executive and consultant. He has spoken at numerous events on best practices and technology focusing on Talent Management. His career has been focused on GTM, messaging, and sales enablement. He has held senior marketing positions at ADP, Ceridian, SmashFly Technologies, Allaire, and Progress Software. In 2018 he founded INTRIGUE, Inc., a consultancy based on the science of storytelling to help organizations drive clarity and differentiation by better communicating company, product, and customers stories. Since its founding, he has had the pleasure of working with leading companies in the HR space including HealthEquity, Marsh, Lockton, Plum, and Limeade among others. In 2025 he released “The Salesperson’s Guide to Storytelling” based on his interactive workshops. He has also been published by such wide-ranging publications as the Java Developer’s Journal, The Compensation Handbook (4th Edition), and Concord Theatricals. Robert brings both technology and creative viewpoints to his analysis, research, and writing from a background as an actor, playwright, programmer, electrical engineer, photographer, filmmaker, and musician