BOSTON, October 28, 2022 – 3Sixty Insights and Sales Conservatory jointly announced today the formation of a strategic partnership. Enhancing research and consulting capabilities in sales and sales enablement for 3Sixty Insights, the partnership creates additional consulting offerings around sales and sales enablement to its loyal client base.
“We have long admired 3Sixty’s commitment to quality research,” said Dr. Tom Tonkin, CEO of Sales Conservatory. “We are proud to bring our sales and sales enablement expertise to their team and their clients.”
The partnership empowers both organizations to offer well-researched consulting solutions to a dynamic array of industry partners and clients. From a conceptual standpoint, this newly launched Sales Readiness & Enablement practice area contends that sales force evaluation is the epicenter from which all other business is generated. Sales force evaluation itself spans or involves many activities: training and coaching (for account managers and leaders alike), licenses, STAR, recruiting services, consulting, pipeline management, metrics, infrastructure, compensation, customer relationship management, lead generation, and more.
“In Sales Conservatory we have found a partner with both deep understanding and experience in rigorous, scientific research practices, as well as deep knowledge and experience in the world of sales and sales enablement,” said Nick Biron, founder and CEO of 3Sixty Insights.
Through the partnership, services will span complimentary sales and sales readiness assessment to full in-depth sales training and consulting initiatives. Bolstering the effort, Sales Conservatory will draw on its own recently cemented partnership with sales assessment industry pioneer Objective Management Group. Complementing Biron’s many successful years in business development are Sales Conservatory’s co-founders’ own yeas of practical experience in sales and deep expertise in researching what works in sales—and what doesn’t.
Providing a glimpse into the direction of this partnership and resulting practice area at 3Sixty Insights is the following jointly published report comprising original research conducted by Sales Conservatory: DiSC Profiles Do Not Affect Sales Performance
About 3Sixty Insights
3Sixty Insights provides organizations with a deep understanding of how to bridge the gap between each business unit with strategic approaches for streamlining the overall decision-making process, successfully managing your solutions, and maximizing overall value from information technology investments. 3Sixty Insights’ goal is to help solution providers and their clients understand and navigate continual changes in the buying process by bridging the gap between IT, line of business, financial leadership, and executive management. Let us provide you with the answers to this systemic challenge with collaborative solutions you can put into practice. More information can be found at https://3sixtyinsights.com/