Geoff Webb
Contributing Analyst

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Geoff Webb has over 25 years of experience in the tech industry working alongside marketing and product teams to help define strategy for businesses. Webb often provides commentary on the intersections of technology, business, and society, and has written on a number of related topics for such journals and websites as: CNBC, USA Today, CIO Update, Healthcare IT News, The Tech Herald, Dark Reading, BankInfoSecurity.com, Wired, InfoSecurity magazine, HelpNetSecurity, and Forbes. He is a member of the Forbes Technology Council and writes on the subject of how AI and technology will change global business practices, security, and the employee experience. He speaks regularly at technical and business conferences around the world.
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Case Study Vignette: Investing in Experience – How One Texas Restaurant Chain Carved Out a Special Place in the Hearts of Its Employees

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Finding and keeping the best team is a constant challenge for any business. Every business, regardless of size, location, or industry is fundamentally defined by the people that work there. Every business is, at its heart, a people business. So, it’s not surprising that one of the biggest challenges any business faces is to ensure that they can recruit, develop, and retain the best employees. Yet for some industries, retention of talented staff can be especially difficult. This is especially true for restaurants, where employee turnover is often a constant problem. How can food services businesses keep great employees, especially when they may not be able to compete by simply paying more? This is the challenge faced by Lacey Davidson, Human Resources manager at Texas-based […]

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Case Study Vignette: How One New England Law Firm Helped Eliminate Paperwork in HR, Become More Efficient and Still Improve The Employee Experience

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The Problem with Paper Many human resource (HR) departments still deal with the challenge of moving the day-to-day process for engaging employees off traditional and inefficient paper-based approaches to more modern, digital systems. HR, payroll, and benefits professionals often find themselves fighting tides of paperwork that not only slow them down but introduce expensive and difficult-to-remedy errors. Yet modern human capital management (HCM) platforms offer exactly that promise – the ability to not only eliminate errors in such critical tasks as payroll processing and benefits enrollment, but also to automate and accelerate many of the daily tasks facing HR departments, freeing them up to focus on building a more transformative and engaging employee experience. The Journey of Obermayer Rebmann Maxwell & Hippel When Sara Busch […]

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Guest Podcast: AI – Perception and Reality with Author and Analyst Geoff Webb

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Mark Feffer welcomes Geoff Webb to this edition of PeopleTech. Geoff, an author and contributing analyst at 3Sixty Insights, has an impressive resume in technology and product development, including his role as isolved’s VP of solutions, product, and marketing strategy. In this episode, we’ll delve into AI, focusing on its messaging and marketing. We’ll also discuss reskilling and some unexpected challenges. All that and more, on PeopleTech. Listen to the full WorkforceAI podcast here: AI – Perception and Reality with Author and Analyst Geoff Webb

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WorkforceAI – Why SMBs are Good Prospects for the Right AI Solutions

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Small and medium-sized businesses (SMBs) present a valuable opportunity for AI solutions providers. Despite often being overshadowed by larger enterprises, SMBs are heavy users of technology, with 95% of American small companies using at least one tech platform. They spend nearly $1.5 trillion annually on technology, and 3.2 million SMBs utilize cloud-based software. However, many SMBs have yet to adopt AI solutions, often due to cost concerns. By offering cost-effective AI tools that seamlessly integrate into existing workflows, providers can tap into this market and help SMBs enhance efficiency and productivity. Article Excerpt:  In particular, small companies like tools that fit neatly into the flow of work, said Geoff Webb, a contributing analyst with the Boston-based analyst firm 3Sixty Insights. “The trick here is to […]

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Closing the Gap – what can HR learn from the painful journey of your marketing department?

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John Wannamaker, founder of one of the world’s first department stores, famously said “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” An astute businessman, he innovated in many areas such as allowing customers to return goods if they were dissatisfied, creating written guarantees, and even inventing the price tag so customers could see what an item cost without having to ask. Yet despite his clear genius for business, he was utterly unable to crack the code on where and how to spend his marketing dollars. This problem bedeviled business leaders and their marketing executives for decades. That without a clear line of sight between spend and outcome, competing for marketing budgets was a constant struggle. It’s […]

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Webinar: HR Planning for FY24: Business as Unusual | Thursday, December 7, 2023, 1:00pm – 2:00pm ET

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It’s time to pause to think about the year ahead. What changes do you want to see and, more importantly, what are the results you (and your organization) need to experience as a result? Whether it’s a people-strategy change, a structural change, a technology change or an experimental change, the processes to be agile in the way you plan, bring everyone onboard and get the organization ready for it, remain the same. And there is absolutely no better time to start than right now. Join this Q&A session to hear from organizational agility expert and industry analyst, advisor and influencer Steve Goldberg on how to enact, enable and embrace change at your company – regardless of size or type. Moderated by isolved VP of Brand […]

The Boston #isolvedRoadShow Episode of #HRTechChat with Guest Geoff Webb

The Boston #isolvedRoadShow Episode of #HRTechChat with Guest Geoff Webb

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Last week, just before the morning’s program commenced at the Boston stop along the 2023 #isolvedRoadShow, this episode’s #HRTechChat video podcast guest Geoff Webb and I met for some impromptu “green room” time and joked that it was too bad the camera wasn’t rolling. Never fear, however: I plan to build on that very interesting discussion soon with a dedicated blog entry…. Following the conclusion of last Thursday’s itinerary at the Courtyard by Marriot, Geoff and I sat down for this episode of the podcast — recorded “in concert, so to speak,” from the Road Show floor. And this may be the right time to explain just what the 2023 isolved Road Show is, because it relates directly to the conversation captured here. A multiple-city […]

#HRTechChat: Geoff Webb, Vice President of Solutions, Product, and Marketing Strategy at isolved

#HRTechChat: Geoff Webb, Vice President of Solution Strategy at isolved

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“I think we’re now in the post Great Resignation world. We’re into what is next,” said Geoff Webb, vice president of solution strategy at isolved and my guest for this episode of the #HRTechChat video podcast. We’ve spoken with Geoff on a number of occasions, and it was a real pleasure to do a deep-dive with him looking into the results of isolved’s report titled “Pause, Pivot or Plan: HR Trends of 2023.” During the recording, by the way, I failed to mention that Goeff is also a member of our Global Executive Advisory Council. And, while we’re discussing “slightly slight” oversights, it’s probably incumbent upon me to inform readers: during the episode, we also mistakenly noted that this report would “be live soon,” when, […]