What You Need to Know
There is a certain level at which it can become very challenging to distinguish between reputable offerings. Consumers in some fields often find that any company that has managed to build a positive reputation will have a base level of capability that meets their needs and puts it on even footing with competitors. How in this circumstance is a shopper to decide between providers of software-as-a-service (SaaS) providers for the enterprise?
“Eenie meenie minie moe” can stay on the playground; savvy SaaS vendors have learned to distinguish themselves through their service arms. This is surely true when it comes to vendors of full-suite human capital management (HCM) systems. There may be those that stand out as falling short compared to the rest, but the others have generally reached parity in depth and breadth of functionality. Vendors might meet or fail to meet expectations, but it’s not easy to exceed them when it comes to the types of functions that either work or don’t. So, how do they differentiate? When functionality is comparable among competitors, the decision comes down to service. The wise vendor striving to compete will take care to demonstrate exceptional service from the very first contact. Earn potential clients’ trust long before they sign on, or they may never sign on at all.
UKG in Profile
Ultimate Kronos Group, widely known as UKG, is a large, multinational provider of solutions for human capital management (HCM) and workforce management (WFM). One of the largest cloud-based software companies in the world, UKG has a workforce totaling over 14,000 employees and serves more than 70,000 customers. UKG is known for its approach of partnering with its clients, and the company regularly earns accolades for both employee and customer satisfaction.
3Sixty Insights spoke with Karam Tawfiq, global leader of human resources at DAC Group. Founded in 1972, DAC is a global marketing agency operating 12 offices in six countries. A member of 3Sixty Insights’ Global Executive Advisory Council, Tawfiq joined DAC in January 2021. There he leads a team of 12 and manages the company’s HR transformation.
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