The Desk Is Moving The MCP story is useful because it gives us a concrete signal to look at. But after sitting with the broader market scan, I do not think the bigger story is really about a protocol. The bigger story is that vendors are competing to become the layer where AI understands business context, retrieves the right information, and triggers action across workflows. Some of that competition is happening through MCP. Some of it is happening through agent studios, context graphs, embedded copilots, AI connectors, and conversational workspaces. The control point may be moving upward. The system of record still matters because it holds structured customer memory. But the place where operators ask questions, interpret signals, and move work forward may become just as important. […]
